Wednesday, March 26, 2014

WHAT THE WORLD NEEDS NOW: MORE CREATIVITY





Good story in Fast Company about the value creative-minded people bring to the workplace - and not just for creative positions.  Author Bret Morstad, a successful food entrepreneur, makes the point that many creative thinkers are natural problem solvers - with an uncommon ability to see opportunities and challenges in unconventional ways. 

He adds that it's a mistake to assume that someone with, say a background in art or writing or music, would not do well in a non-creative role. Creative thinkers have a unique fluidity that lets them stretch their talent in unexpected ways - often with outstanding results. 


Peter Schultz, former CEO of Porsche, summed this up in a few words: "Hire character. Train skill." 





No comments:

Post a Comment

Real Time Web Analytics